Bachelor of Arts Program in Chinese Language and Culture focuses on producing graduates who possess Chinese language skills in listening, speaking, reading, and writing, as well as the ability to translate and interpret between Chinese and Thai languages. Additionally, the curriculum emphasizes knowledge in Chinese linguistics and contemporary culture, which will help meet the needs of various agencies in both the public and private sectors for engaging, cooperating, or adapting to China's strategic changes. Moreover, proficiency in translating and interpreting between Chinese and Thai will be a valuable skill for graduates to utilize in their careers, serving as a driving force in the Thai economy.